Equip2clean - About Us

How it all began

In 2006, owner Jonathan Paxton and Edward Smith, were running a successful cleaning equipment business in Merseyside, selling to the end-user locally, and through distributors around the UK. The idea occurred to them to that it would be more sensible to offer the lower discounted prices, direct to the end-user through an online shopping store.

Having been in the Cleaning Industry since 1988, Jonathan used his contacts worldwide to source a new range of top quality cleaning equipment, dealing directly with some of the world's largest manufacturers under their own "Kiam" Brand. Firstly with petrol & diesel driven pressure washers, which had traditionally been the Company's most successful products, then small generators, and water pumps. With bulk purchasing power they were able to ensure the best possible Low Prices to the customer, at times, upsetting the old pressure washer market, who were still working on high margins.

Video demonstrations

In 2008 they were one of the first companies in the UK to use online Video demonstrations of their machines in use. A useful help in showing how each machine works, and answering all those questions a customer would want to ask before purchasing. You'll also find a wide range of high quality photos of each item, to give the clearest view of the product being purchased.

100% customer satisfaction is key to our success

To accomplish their objective of top notch customer service they understood that the customer must have a fantastic sales experience online, and feel "looked after" and "secure" during and after each purchase.

Their main goal being 100% customer satisfaction. The Equip2clean Customer Service Representatives are all cleaning equipment experts and know that the customer needs to be listened to, and helped to overcome any problem or cleaning needs. Customer Service Reps are available to assist customers by phone or email.

Solid relationships with our manufacturers make the difference

They were determined to build strong, lasting relationships with top quality equipment manufacturers from around the world and they've done just that, doing business with manufacturers from Europe, United States, Canada and Asia. They took time to find companies that shared their values of providing well-built and well-designed products of extraordinary value to families everywhere. They also built relationships with many manufacturers that make sustainable and earth-friendly products. They are proud of the solid business relationships they've built and are happy to be working with some of the best cleaning equipment manufacturer's in the business today!

British designed products

In 2010, working with one of their equipment manufacturers; Jonathan, with his years of using & supplying carpet cleaning machines; designed a new twin motor, twin pump carpet cleaner, with a view to offering the professional carpet cleaning operator the ultimate, high performance machine, at the most competitive price on the market. The "Aquarius Contractor" is today, renowned as the operators choice for powerful carpet cleaners. Since then there have been many more innovations; such as the ever popular HypoJet softwashing applicator, a bespoke range of detergents, plug & play inline DI water filters, new “zero-spin” clamps on our Carbon window poles to name a few.

Final goal... easy, hassle-free shopping!

In 2021 the Company rebranded online as Equip2clean to make it easier for customers to find them and are constantly updating the website with advanced navigation tools including: Shop Search, Filters, Shop Best Sellers, Shop by Style, Sort by Price. They also broke items down into very specific categories to make it simple to find what you want. Last, but not least, they made sure to include an easy checkout process that makes ordering safe & effortless. Equip2clean has done all they can to create the ideal cleaning equipment shopping experience, so all customers can find everything they need for all their cleaning requirements in a few simple clicks.